Sunday, May 25, 2008

A "Newbie's" Ticket Broker Glossary




If you are new to ticket brokering and aren’t familiar with the lingo, or just in need of a laugh then this is the guide for you!

  • Beer money – when college kids are happy they made a $20 profit on tickets, just enough to buy beer with.

  • Club seats – ridiculously overpriced tickets that offer fans cushier seats and a guaranteed loss on the secondary market for sellers.

  • Craigslist – a place to dump your tickets and contend with tire kickers.

  • Ebay – a place to check out the market value and scoop up under priced tickets from panicky sellers.

  • General admission concert – undercutting war.

  • Hannah Montana – glorious profits, buy a new house!

  • Hannah Montana Vegas – complete and utter chaos, sell your house!

  • Hot Seat Packages – Ticketmaster’s “clever” way of scalping its own tickets.

  • Pullers – friends, family or college kids who ticket brokers pay poorly to buy tickets for them.

  • Residency restrictions – pain in the ass, hassle to change billing address.

  • Scalper – must be a shady character who stands outside the venue waiting to prey on unsuspecting buyers and guaranteed to sell fans fake tickets. Comes complete with a mustache, sunglasses and trench coat.

  • Section 216, Row R – something a soccer mom would buy and wonder why she lost money.

  • Soccer Moms – people who get into this business, have no idea what they are doing, lose a bunch of money and quit.

  • Stubhub – yields the highest profits and service fees. Company barely scraping by with a 25% profit on each ticket bought and sold.

  • TicketExchange – another place for Ticketmaster to scalp its own tickets.

  • Undercutters – people on Ebay who start auctions at 0.99 cents and drive down the market.

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